Working along side the Marketing team the SEO Manager is responsible for managing the online presence for the company. Planning and running SEO and PPC campaigns to a budget to generate maximum exposure and leads for the company.
Duties and Responsibilities
Manage SEO and PPC campaign performance including keyword analysis, content writing, meta tags and link building
Generate leads to assist with business development
Produce reports and analysis for all campaigns to facilitate key business decisions and develop ongoing and new strategies
Stay up to date with current technology and trends within the SEO arena and communicate to the rest of the marketing team
Working with the marketing team to develop the online strategy
Manage relationships with external agencies
Skills / Attributes Required
Marketing Degree or equivalent
Solid understanding of the full digital mix including SEO, Paid Search, email marketing, social media and website management